Bonus: listen till the end to hear two family legends that the Grahams still laugh about today.
Episode Outline
- 0:11 – Faith, work ethic, and raising six kids
Richard shares the core values that shaped their home: a faith-based family, strong work ethic, respect for others, and staying consistent as parents. - 7:55 – Balancing family life and a growing business
They talk about discerning when family comes first, when business comes first, and how to show up at home even when work is demanding. - 16:05 – Why he started his own business
Richard explains what pushed him toward entrepreneurship, what he’d do differently, and why people and culture matter more than anything. - 22:07 – Discovering the value of coaching
After 25 years in business, he realized how much leadership coaching could have helped—now he’s helping other owners see their blind spots. - 52:06 – Family legends: the Coke caper & the pancake speech
Beth and Richard retell two classic Graham family stories that still make their kids laugh (and quote) to this day.
Best Quotes from the Podcast
“We wanted our kids to have a faith-based home and ultimately their own relationship with Jesus.”
“Parenting isn’t a formula. You have to adapt to each child without losing your core values.”
“People are your most valuable resource. Treat them with respect—even when it’s hard.”
“As soon as you can afford it, hire a coach. You don’t know what you don’t know.”
“Invest in your marriage first. Your kids won’t be healthy if the marriage isn’t.”
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